One trend I’ve noticed over the last few months is Facebook “group” pages have exploded. I can tell because my Inbox is flooded with Facebook group Invites like nothing else. Maybe I should miss the old days of at least the semi-entertaining Viagra emails. I think its a definite solid trend. Facebook has gotten ahead of Twitter in having an Ad system for small and medium sized business’ to create their business pages and advertise inexpensively. While Twitter jumped out in 2009, I think more people “get” Facebook more as a place to interact with folks. Twitter, to many people may still be the ADD stepchild. If you search people who are Tweeting “help with Twitter,” you get the phone book.
One interesting News item that came out is Facebook BEAT Google on traffic on over Christmas. Thats pretty heavy and you can see their traffic movements mirror each other. See below.
In this next graph, you’ll see Facebook dominated the Google Searches for 2009, while Twitter fired up the ranks in fastest growing searches.
Now look at this chart over the last 90 Days. Facebook is staying consistent with Twitter no where to be seen. Now I know Twitter has less followers over Facebook, but Twitter has gotten tons of Media Hype that Facebook didnt seem to get this year. I’ve been predicting Twitters outrageous growth has peaked and maybe slowing down on Traffic and we’ll see what future analysis brings, but overall I think the hype and saturation has peaked on it. My prediction is Facebook and using Facebook for your business is going to be VERY, VERY important. If you dont have a Social Media success strategy and have someone like my Firm, Strategix One Consulting, getting you on track, your going to be severely behind the future marketplace. Keep in mind you cant focus on one service – Social Media is a symphony or army of forces working together to build and market Brand.
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Interesting to read what you say about Facebook. I decided that i didn't have enough time to do both Facebook and Twitter (and blog, and other social media). So focused on Twitter only, for the moment. But if things go well, and am able to devote more time to social media, will be heading over to Facebook. Sure people would agree that it's better to focus on one properly, if you don't have the time to do both (Twitter and Facebook). Twitter, so far, has proved very useful.
Regarding Google, i think the next few years is going to be fascinating regarding the war between Google, Facebook and Twitter. For many years Google has had no real rival (not really, i don't think). But with Facebook and Twitter, i think things have changed.
Thanks Ed. Twitter is a place to meet people and Facebook is a great place
to develop relationships. I see Twitter being taken over by tons of
competitors where FB will have little competition.
Chris
People get on Google to search for “google”? It is safe to assume we can assume they found Google again instead. To be contrary, I tried Yahoo to search for Google. And, other than the sponsored link suggesting to “Make Yahoo! Your Homepage. It’s Easy” … the results were the same.
and this will be their demise
As more and more annoying fan pages burst into my stream, I find myself wanting less and less NOISE and back to the closed network of my friends & family only.
This is vs. what FB wants, and will be their demise long term. People I know already are using the site less and less while more “noise” (marketers, bleeters, spammers) are taking over.
i totally agree with you Ed, facebook i have had some bad experiences with it, socially, and now i concentrate on twitter and my blog, also setting up a new site for a project im working on. great post though love information overload
Thanks
Yes, Chris. I agree that you meet people on Twitter and build relationships on Facebook. I have always heard that “Twitter is the workd; Facebook is the bar; and LinkedIn is the office.” It is a great way to conceptualize these services.
Great information. Thanks for posting this entry.
Marc
Yes, Chris. I agree that you meet people on Twitter and build relationships on Facebook. I have always heard that “Twitter is the workd; Facebook is the bar; and LinkedIn is the office.” It is a great way to conceptualize these services.
Great information. Thanks for posting this entry.
Marc
Yes, Chris. I agree that you meet people on Twitter and build relationships on Facebook. I have always heard that “Twitter is the workd; Facebook is the bar; and LinkedIn is the office.” It is a great way to conceptualize these services.
Great information. Thanks for posting this entry.
Marc
That's funny I got a kick out of that
Chris:
Glad you enjoyed that one. I am just wondering that if this Facebook analogy is accepted by business, does it mean that anyone caught on Facebook during work hours will have to submit to a breathalyzer test?
Marc
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good post, you raised some interesting points
good post, you raised some interesting points
Interesting thoughts, Chris. I think people get a little frustrated with the whole 140 characters thing. Facebook is much more reasonable on allowing the communication process to happen.
Of course everyone has an opinon. But I hardly believe that facebook beates google.
BUT of course we can not forget YAHOO used to be number one for some years, now it's 4th.
Of course everyone has an opinon. But I hardly believe that facebook beates google.
BUT of course we can not forget YAHOO used to be number one for some years, now it's 4th.
Thanks Chris!
Good information, esp. if you are a social media novice and an entrepreneur. Thanks for the lesson.