Google+ announced more Enterprise integration with their Brand pages. This is FREAKING huge and a tough area for Facebook or Twitter to compete with them in. If you are avoiding Google+ and not betting on Google’s ability to drill G+ into all their products and innovate you are fooling yourself. From their blog:
Whole companies are moving into the cloud, where they rely on the same web-based applications their employees use at home: Gmail, Google Calendar, Google Docs and Google Drive. We call this trend “going Google.”
Private sharing for your organization
Google Apps users now have more control over the content they post to Google+. When you create a post you can mark it as restricted. Restricted posts are private to your organization and can never be re-shared with anyone outside. At the same time, when you create a post, you have the flexibility to share it with specific partners or colleagues outside the organization as well if you choose.
Video meetings integrated with Gmail, Calendar and Docs
When you’re on Google Apps, holding a face-to-face meeting with colleagues or clients around the world doesn’t require coordinated travel schedules or expensive video conferencing technology. All you need is a device with a camera and an internet connection. Hangouts lets up to 10 people join a video meeting from their laptop, phone or tablet.
As we announced in July, people can now join a multi-way video chat, powered by Hangouts, directly from Gmail. They can also open a Google doc in a hangout meeting, making it easy for colleagues to write or edit a document together from anywhere. And starting today, users can also add a hangout to a Calendar event, allowing attendees to join the meeting directly from the invite or Calendar entry.
To help make sure users are sharing only with the people they intend, administrators can now set company-wide defaults for post restrictions. They can also enable restricted Hangouts to facilitate private meetings within the company.
This is awesome news and more reason to make sure your business in involved in Google+!