Social Media ROI?

The cases shown are impressive, considering also that such companies as Zappos and Dell have increased their million nr. sales based exclussively on Twitter and the only explanation to it is a different level of customer service – a “social”-based one. In terms of social media ROI – there’s an intersting interview with Ogilvy digital strategists and David Meerman Scott – revealing the opportunities and concerns for using social media: http://digitallunch.blogspot.com/2009/09/measuring-social-media-hard-vs-soft.html

Interesting set of statistics. Very engaging. Take a look at my post on http://www.MarketingTactegy.com to see how to really measure the ROI of social media in the context of traditional media.

Chris – nice work in assembling many of the recent stats I’ve also been coming across – Socialnomics will be a link I share with other for sure!

Terrific video. One worth sharing. Thanks Chris.

Very cool video thanks for sharing….

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Fantastic Video!

It's fascinating how information flows these days. This week I read about social media ROI in a magazine, watched a show on TV about it, saw a tweet, which brought me to this video…

…and to top it off, in a couple of days we'll be doing a radio show on the topic showcasing smaller business with good social media ROI (http://www.snaptechmarketing.com/newrealityradi…)

Keep the sharing going!

- Jose

I think this ‘Social Media’ thang may have some legs, eh? Thanks for the shareage, Sir. I always learn something from you. Keep the faith and keep up the good! ~Ronald :^)