Selling the idea we shouldnt be selling is like me saying, I’m gonna write a book about how none of us should be writing or reading books! LOL!
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Hey Chris, this is Secretsushi from Twitter. What your video ultimately boils down to is “balance”. As you said, building relationships have always been a factor in selling. Currently social media makes it much easier for those who understand how to connect and foster relationships to do so.
The social media advocates who preach otherwise are not keeping their feet planted firmly on the ground. I would like to believe I have a somewhat balanced point of view on this subject and that relationships matter more today then in previous years because of the fast and furious nature of today's marketing and sales.
People are being sold every which way on a daily basis and folks are growing accustomed to putting their blinders on to the constant disruption and working with those that they have grown to trust. Although this sounds cliche it's undoubtedly true.
I think your video eludes to the fact that it is not hocus-pocus or some new metaphysical occurrence happening. I would chock it up to a shift in proportions. The same elements of sales exist today, but today's customers require them in different proportions in order for them to feel comfortable with shelling out their hard earned cash. Closing sales is how a business makes money and today we have the opportunity to make our sales & marketing efforts more accurate and efficient due to the new tools that are available and some good old fashion customer service.
Thanks for taking the time to share your thoughts.
That was really boring, thanks. And, why do folks use “Nazi” when more correct nouns/adjectives apply? Nazi's were members of a political party who did atrocious things to other societies. The term itself can be offensive just to see it in writing to some groups and especially in its unwarrented mundane use here. Is “Nazi” analogous to people who express thier opinon, fanatically or not, regarding online sales/marketing? Man, there are some better words to use.
Too Bad PEOPLE don’t Know who Chris Voss Really is! YOU SELL a TOTALLY different Idea of WHO YOU REALLY ARE! SATAN!!
Hey Chris! Thanks for going after this stupid myth and I'm glad you call it Nazi hype, because that's about the size of it. I think there's a regular cycle to this particular pitch about selling without selling. Seems like I've seen it a few times in the last 8 years or so, so it's on another go 'round I guess. Selling without selling not only doesn't work, but it will make you poor. As Zig said, “Timid salespeople have skinny kids.” lol
Hey Chris! Thanks for going after this stupid myth and I'm glad you call it Nazi hype, because that's about the size of it. I think there's a regular cycle to this particular pitch about selling without selling. Seems like I've seen it a few times in the last 8 years or so, so it's on another go 'round I guess. Selling without selling not only doesn't work, but it will make you poor. As Zig said, “Timid salespeople have skinny kids.” lol
Great post Chris.
I think the problem with social media marketing is that social media is a relationship model, and a lot of people don't 'get' that. So they arrive on the internet, spam their Twitter, their Facebook and every forum they can find with upfront pitch, get blocked and blacklisted everywhere and don't actually make any progress.
So it's not so much that they need to stop selling, more that they need to change their attitude to how they try and open, develop, and close the sale. To my mind, these are the people who are buying the 'don't sell' courses etc.
They can't understand why their results are so bad and they need education on how social media works. But that is why you are so right, it's the very same people who spam social media and fail that used to spam fax machines and fail, or spam their friends and fail. It's all about relationships, it always has been, it always will be.
Yes, I think it's a little disingenuous to say 'you don't have to sell', but I don't believe that is actually literal. I think it's a way of saying 'selling is easy if you do it right', but people who have failed before ARE afraid of selling, and maybe they need to hear 'it's ok, you don't have to do that' before they can grasp what the sales relationship actually is and how to build it.
I'm with you on the change the world thing, man. Let's do it, today 🙂
Good topics – keep in mind everything is relative – relationship model,
engaging etc. There are not rules its all relative.
a very similar Video of mine is based on Avoiding a bad romance. http://www.youtube.com/watch?v=4sYUxpvAZAc
We are all selling something. I enjoy the candid narrative in your videos.
Thank you
David Pylyp
Toronto ShopTOism
Many have always had an aversion to marketing and sales and that has seriously limited the success of many small local and online businesses. We all need to realize marketing is valuable because it is how we find out about useful products and services.
I wrote about this aversion and the consequences in a post I titled Marketing is NOT Evil. I'd love to have you join the discussion in the comments.
Many have always had an aversion to marketing and sales and that has seriously limited the success of many small local and online businesses. We all need to realize marketing is valuable because it is how we find out about useful products and services.
I wrote about this aversion and the consequences in a post I titled Marketing is NOT Evil. I'd love to have you join the discussion in the comments.
Chris you are so good to go- NOW- let's make this puppy BUZZ what's say?
Word! Let’s change the world today – in big ways, small ways, positive ways.
Always Produce! 🙂
I think you’re missing the point… The better more successful people that are talking about the new way to market and sell arent saying not to do it, but to put the emphasis less on treating people like cash registers and ATMs and focus more on building relationships. So it’s less of “selling” an more of providing a service or a a needed product…
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